La Mesa Verde

Mastering Pay-Per-Click Marketing (Google and Facebook)

  • CourtneyDate: Tuesday November 18th from 9am – 12pm
  • Where: La Mesa Verde – see map below
  • Cost: 2500RD – includes training, materials and food

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Session includes:

  • Overview about Google and Facebook PPC ad’s and how they are different
  • Google Pay-per-Click Ads
  • Keyword targeting and keyword quality scores
  • How to create your ad – setting budget, bids, demographics etc…
  • How to optimize your landing page to be consistent with your ad
  • Negative keywords
  • Facebook Pay-per-Click Ads
  • Rules around advertising – there are a lot of them
  • How to target on Facebook using ads
  • How to create your ad – setting budget, ad component, setting goals

Meet your trainer. Click here to learn more about Courtney who will be facilitating this session.

To register:

Email sosuarestaurant@gmail.com or go to the event on Facebook www.facebook.com/events/613162138792153 and click “Join”.

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